Backward integration

We have gradually backward integrated our services by setting up in-house manufacturing of plastic moulding for lighting products, LED TVs and washing machines; wound components for lighting products; back light unit clean room for LED TVs; control table base, twin tub and final assemblies for washing machines. Backward integration provides us the benefit of greater control on the manufacturing process, quality and the corresponding benefits of cost efficiencies thereby improving our margins. As a result, we are able to fulfil our customers’ diverse needs in a timely manner and enhance our ability to offer cost-competitive ‘one-stop-shop’ solutions.

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